How Apple Sets Its Prices

Comparison-shopping for new electronics can be fun and addictive. With a bit of patience, some luck, and an eye for good deals, you can find everything from TV sets to hard drives at a significant discount. In fact, in our economy, discounts are one of the primary mechanisms that retailers use to compete against each other.

But all bets are off if you happen to be in the market for a product made by Apple.

Read the whole story at Macworld

View the original article here