Submitting articles, content Sites or folders?

Content Marketing

Published by Will Skinner, 9 April 2012

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Article marketing is the most effective way to market online. Reach your audience is very related and confidence building comes hand and hand with the writing of the article. We've all heard of this type of marketing, or we should have, but have you ever known the difference between submitting articles to content sites or submitting articles to article directories. These two method of article marketing are completely different, but which one is better?

Article Directory submissions

An article directory is a site that has multiple categories and multiple niches to submit your articles to. These are great for getting heard by a wide audience that very willing to learn what you have to say. When a user is looking through a folder of the article that they are often looking for a specific niche and specific article that will answer their question. So when writing for a directory you really want to be right on with the needs of the user and can solve their problem within your article that they learn from what they did to the satisfaction of the of your article.

Benefits

-Easy submission forms

-Easy access to your statistics and what articles are submitted.

-A range of a huge audience of ready to read your message.

-Most of the time it's easier to get your article approved and live on the internet.

Disadvantages

-Public can be broad resulting in no traffic to your site.

-Depending on the folder it may be a while before you get approved.

-Personal contact can be a burden with article directories.

-Cannot build a relationship with the article directory.

Content Site submissions

Content sites are a great place to look at submitting your articles. These are much more niche related and the audience is already interested in what you have to say because they are already on a site that is related to your niche. Movement of these sites is highly targeted and writing articles for them can get these users directly to your site in a short period of time. A big advantage of content sites is that they are not more than saturated with articles so your chances of getting your article read is much higher. The biggest advantage of this is that the CTR (Click Thru Rate) on your link in your bio author to your site is much higher than article directories.

Benefits

-Greater public response of the site you are submitting to.

-Very niche related.

-The potential traffic to your site is much larger.

-Users are excited to read the information that you deliver.

-Can create a relationship with the site owner for future JV opportunities.

Disadvantages

-Article quality should be excellent.

-Article must be greater than 1000 words are accepted (my experience).

-You may have a phone and talk to someone personally.

Conclusion

So as you can see there are many advantages and disadvantages to the article directory and content site submissions. As you might have thought content site submissions are the way to go in my opinion. You should really do your research and get a good grip on your niche before your sites content to submit content. When you first in a niche, starts unless you already are an expert, I would start with article directories to see what kind of response you get, then move to content sites. This is how I achieved success, but it is really all up to you. If you know your niche content site all free to jump right in to populate entries.

I really think that content site submissions are the way to go if you want quality targeted traffic to your site. Don't take my word for it, go and apply these methods yourself and see the results. Have fun with this and get writing. Content is your best friend when it comes to internet marketing so to get out there and take action.

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