Green

Thursday, December 13, 2012

Being a Super Villain Just Got Easier with Bing Snapshots

Part of your Web Presence & SEO Strategy is a Good Idea by Krista LaRiviere, gShift Labs

Bing have added two new categories to their 'snapshot' search results - namely, people and landmarks. A boxed result akin to 'Snapshots' called 'Places' were previously in the main organic results and functioned as drivers to the places category of search result. With this latest change to landmarks, the information has moved to teh secon column to become "more actionable" according to a Bing spokesperson. Places results can still be found simply by clicking 'attractions'.

People and places snapshots strongly resemble Google's Knowledge graph cards, but it is worth noting that Bing's Snapshots were released a week before Google's Knowledge Graph. Bing told Search Engine Watch (SEW) that this latest update was prompted by the fact that a huge volume of their search queries are about people or places. Perhaps these new 'snapshots' will encourage users to explore a topic further.

Certainly, I found a search for "Nikola Tesla" surfaced more specific further research leads from the snapshot than the main result set.



View the Original article

0 comments:

Post a Comment